asttrolok

a Global Vedic Science Institute

Power-packed marketing for the global Vedic science institute Asttrolok


Asttrolok is a renowned online institute that specializes in Vedic sciences, offering comprehensive courses in various domains such as Astrology, Palmistry, Numerology, Vastu, Yoga, and Ayurveda. With a global presence, Asttrolok is recognized as one of the world's top institutes for learning and exploring the sacred knowledge of Vedic sciences.

Asttrolok offers a diverse range of courses catering to both beginners and advanced learners. Whether you are seeking to develop a deeper understanding of astrology, learn the art of palmistry, explore the secrets of numerology, understand the principles of Vastu, embrace the benefits of yoga, or delve into the healing science of Ayurveda, Asttrolok has a course tailored to your interests and level of expertise.

The courses at Asttrolok are designed to be accessible and flexible, allowing students to learn at their own pace and from the comfort of their homes. The institute provides a supportive learning environment where students can interact with instructors, engage in discussions, and access additional resources to enhance their learning experience.

Challenges


Core Challenge

Asttrolok launched in 2016, embarked on a challenging journey to establish itself as a trusted online platform for learning Vedic knowledge from professionals. The initial hurdle was to create a distinct brand identity that would resonate with the target audience and differentiate Asttrolok from its competitors. The challenge lay in shaping the brand from scratch, developing its unique identity, defining its tone, and establishing a strong presence in the digital world.

Brand from Scratch

Creating brand awareness, building credibility, and establishing a robust online presence were crucial objectives for Asttrolok. The challenge was to navigate through the vast landscape of the digital realm and effectively reach the target audience. With the proliferation of information available online, Asttrolok needed to stand out as a reliable and authoritative source of authentic Vedic knowledge. Building trust and credibility among potential learners was paramount to the success of the venture.

Establishment in an authentic way in the market

  1. Targeting the right audience in a saturated market
  2. Educating individuals interested in fact-backed learning
  3. Overcoming superstition and myths surrounding Vedic sciences
  4. Positioning Asttrolok as a credible and scientifically-oriented platform
  5. Emphasizing the evidence-based nature of Vedic sciences
  6. Showcasing the practical benefits of learning these ancient wisdom traditions
  7. Addressing scepticism and instilling confidence in potential learners
  8. Implementing a focused and targeted marketing strategy for success in the market

Marketing Startegy


  1. Website Designing: Create an attractive and user-friendly website showcasing courses, faculty, and registration process.
  2. SEO: Optimize website content with relevant keywords and create high-quality blog articles for better search engine rankings.
  3. Campaigns: Run strategic marketing campaigns across various channels to create awareness, generate leads, and drive conversions.
  4. WhatsApp Promotion: Send personalized messages with course updates and encourage sharing among contacts.
  5. Promotional Creatives: Design visually appealing banners, infographics, and videos for social media and website promotion.
  6. Email Marketing: Build an email list and send regular newsletters with course updates and special promotions.
  7. Social Media Marketing: Establish a strong presence on platforms like Facebook, Instagram, and YouTube, sharing engaging content and running targeted ads.
  8. Automation: Implement marketing automation tools for efficient communication and engagement.

By implementing this strategy, Asttrolok can effectively reach its target audience, create awareness, generate leads, and increase enrollments. Regularly analyze and optimize for maximum results.

Before the course launch, Asttrolok devised strategic campaigns to generate heightened excitement and anticipation among the target audience.

  1. Facebook Leads Ad
  2. Website promotion Ad
  3. Page Like Ad
  4. Post Boost
  5. Webinar Ad
  6. Website click
  7. Video Promotion
  8. Non-skippable Ad

Results


Asttrolok's success is a testament to its strategic approach, relentless pursuit of excellence, and remarkable accomplishments in a brand establishment, resulting in a thriving digital presence.

Brand Identity and Promotion:

  1. Distinctive brand identity created through meticulous logo design and strategic positioning
  2. Strategic promotion of the brand across multiple digital platforms
  3. Captivating the attention of a global audience through a well-defined brand persona
  4. Transformative mission focused on establishing a strong and recognizable brand presence

Multimedia Production and Engaging Content:

  1. Integration of multimedia production across diverse mediums
  2. Curated content for different categories and age groups
  3. A personalized and enriching experience for visitors
  4. Astonishing engagement rate with over 10 million active participants
  5. Valuable insights were sought through consultations and exploration of the Asttrolok website

Impressive ROI and Lead Generation:

  1. Strategic focus on digital platforms
  2. Exceptional returns on investment
  3. Over 80% of total revenue from digital leads
  4. More than 45,000 inquiries were received through social media
  5. Demonstrates Asttrolok's ability to captivate and connect with the target audience

Establishing a Globally Recognized Brand:

  1. Intensive digital promotion
  2. Global recognition as a trusted brand
  3. Commitment to quality education in Vedic sciences
  4. Resonated with enthusiasts worldwide
  5. A trusted and respected authority in the field
  6. Attracted a diverse range of learners
  7. Opened doors to valuable partnerships and collaborations

Harnessing the Power of Data:

  1. Customized campaigns and database management
  2. Leveraging the power of data
  3. Tailored campaigns for the target audience
  4. Interacting with the target group
  5. Gathering valuable insights for re-marketing
  6. Nurturing relationships with the audience
  7. Delivering personalized experiences

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"Recharge Trendd Setter’s transformative approach reshaped our brand, leading to significant ROI growth, massive lead generation, and global recognition. We highly recommend their expertise!"

-Asttrolok

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